The Atantic Area Food Export Project
The Atantic Area Food Export Project brings food and drink producers from across the Atlantic Area region together to enable cooperation initiatives, such as export collaboration.
Atlantic Food Export is a project supported by the Atlantic Area Interreg Programme involving partners from 7 European regions. Atlantic Food Export project (AFE) helps small to medium sized food producers access and develop sales strategies for overseas markets, particularly in the Atlantic regions. Through a programme of supports including mentoring, training, networking and events the participating companies research new markets, test their products, develop know-how, contacts and partnerships that will be fundamental to successful export sales. The Atlantic area is seen as a first step for startups to discover new markets, to benefit from training to test their offer, and to start business.
Over two years over 100 food company participants will work together to overcome any barriers which have hampered their export growth in the past. Through training, mentoring, marketing assistance and logistical support, the programme helps Food companies to develop the management skills required to trade in key International export markets. In addition to sales growth, the programme aims to stimulate additional jobs within participating food companies and also up-skill SME’s. Companies will be grouped into market-specific food clusters and embark on a schedule which includes knowledge exchange, management practice training and support combined with market visits.
BIC Innovation is the delivery partner for this programme in Wales. Although recruitments for this programme is now closed, 20 Welsh SMEs have taken part and benefited from strong relationships with other partners and SMEs in the Atlantic Area regions, enabling them to share knowledge, distribution channels, develop new products.
This programme is funded through the Interreg Atlantic Area European Regional Development Fund with support from Welsh Government.