Open Innovation Masterclass - 14 March, London
Posted: Tuesday, 21st February 2012
Categories: BIC events
Open Innovation Masterclass @ BIC Innovation: 2pm – 4pm 14th March 2012 at 3 Lloyds Avenue, City of London, EC3N 3DS
Note: only 20 places available, please email dafydd.davies@bic-innovation.com asap to reserve your free place.
What is Open Innovation: Successful businesses are increasingly utilising open, collaborative innovation in order to broaden the “gene pool” of available ideas and more effective commercialisation, with several models of Open Innovation being practised. For undertaking R&D, accessing and exploiting IP, joint new product or service development and partnering in market development.
International Research into Open Innovation
BIC Innovation undertook research with the MBA team at Bradford University Business School to research and explore the different approaches taken by major corporations in Open Innovation.
There were two key strands to the research (a) Desk and Literature Research and (b) In-depth semi-structured interviews with major corporations involved in Open Innovation programmes and IP exploitation, including several UK and international clients of BIC Innovation.
The Open Innovation research will inform this fast developing area and emerging models and business eco-systems, exploring to what extent they are appropriate to corporations and delivering effective returns on investment. Whether they are primarily technology/IP "hunters", passive "ideas portals" or active technology/IP "promoters" or indeed "collaborators" with other businesses, academia and other research organisations. And not forgetting the internal culture and practice of Open Innovation developing ideas from within their people as a whole.
Agenda
The masterclass will be led by Dafydd Davies, Chief Executive of BIC Innovation and Dr John Collins, Emerging Technologies Associate at BIC Innovation and formerly Lead Technologies for the Technology Strategy Board's Emerging Technologies and Industries Programme.
2.00pm Introduction and Welcome (Dafydd Davies & Dr John Collins)
2.15pm Why Open Innovation? The strategic business rationale (Dafydd Davies)
2.45pm Open Innovation Research – key findings and recommendations
3.30pm Open Innovation Forum – exploring processes & models with participants
4.00pm Close
Participants will be provided with the full copies of the MBA research by Bradford University Business School. These will be uploaded along with presentations on the BIC website and also via the Open Innovation @ BIC LinkedIn group.
BIC Innovation (www.bic-innovation.com) is a leading UK Innovation and New Product Development consultancy working extensively across key sectors including Life Science, Advanced Manufacturing, FMCG, ICT and value added services. BIC worked with over 280 businesses on projects valued at £97M during 2011.